Posted at: 28 January
Senior Account Director (NY Remote)
Company
Experian
Experian is a Dublin-based global information services company specializing in credit reporting, data analytics, and decision analytics, primarily serving the B2C market in the financial services and consumer services industries.
Remote Hiring Policy:
Experian supports remote work for certain positions, primarily hiring from the United States, with team members working from home in various locations across the country.
Job Type
Full-time
Allowed Applicant Locations
United States
Job Description
Audigent, a part of Experian is the leading data activation, curation and identity platform. Audigent's pioneering data platform unlocks the power of privacy-safe, first party data to maximize addressability and monetization of media at scale without using cookies. This is a remote position in New York reporting to the Chief Revenue Officer. As one of the industry's first data curation platforms powered by its unique identity suite (Hadron ID™), Audigent is transforming the programmatic landscape with its SmartPMP™, ContextualPMP™ and CognitivePMP™ products, which use artificial intelligence and machine learning to package and increase consumer-safe data with premium inventory supply at scale. Providing value and performance for the world's largest brands and global media agencies across 100,000+ campaigns each month, Audigent's verified, opt-in data drives monetization for premium publisher and data partners including: Condé Nast, TransUnion, Warner Music Group, Penske Media, a360 Media, Fandom and many others.
Responsibilities:
- Produce revenue from new and existing business from top tier agencies and brands, selling specialized unique data to execute digital media campaigns:
- Prospect for new business, present Audigent's solutions, and close new deals
- Close leads that are delivered from brands/agency who are buying Audigent data through public platforms, upselling them into buying custom data
- Secure important accounts to grow market share
- Work with the Audience Strategy, Curation, Strategic Accounts and Marketing teams to provide bespoke media solutions and exceptional service to our clients
- Develop a level of proficiency across the digital advertising landscape and the evolving industry developments and challenges