Posted at: 21 January

Regional Head of Marketing

Company

Ahrefs

Ahrefs is a Singapore-based B2B marketing intelligence platform specializing in SEO tools and services for businesses aiming to improve their online visibility.

Remote Hiring Policy:

Ahrefs supports remote work and is likely to hire from various regions, although specific hiring locations are not explicitly stated.

Job Type

Full-time

Allowed Applicant Locations

France

Apply Here

Job Description

As Ahrefs continues to experience strong growth, particularly in the French market, we are seeking a dynamic and hands-on Regional Head of Marketing to lead our marketing efforts in this strategic region. Reporting directly to the Head of International Marketing. This is a brand new role that will be a key part of our passionate and talented global marketing team.

Responsibilities

  • Serve as the driving force behind Ahrefs' marketing efforts in the French market, taking a hands-on approach to all aspects of the marketing mix

  • Develop and execute common sense marketing strategies to drive brand awareness, lead generation, and customer acquisition 

  • Directly manage the creation and localisation of content, including blog posts, social media updates, email campaigns, and other digital assets

  • Manage all French related marketing activities including content creation, events, partnerships, and public relations. 

  • Lead efforts in educating the French market in SEO best practices, placing Ahrefs front and center. 

  • Organise and participate in key marketing events, such as networking events, conferences, and customer meetups, to build relationships and generate leads

  • Analyse market trends, competitor activities, and customer insights to identify opportunities and continuously optimize marketing initiatives

  • Build out and manage a small, agile marketing team, providing mentorship and guidance to ensure efficient and effective execution

  • Report on market performance to senior leadership

Requirements

  • 3+ years of experience in marketing leadership roles, preferably in the technology or SaaS industry

  • Good knowledge in using Ahrefs product and understanding of its application in the French market.

  • Proven track record of developing and executing successful marketing strategies in the French market

  • Excellent content creation and digital marketing skills, with the ability to produce high-quality assets

  • Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams

  • Fluency in French and English, both written and verbal

#LI-Remote

Apply Here