Posted at: 20 February
Head of Influencer Marketing
Company
Arc.dev
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Remote Hiring Policy:
Arc.dev is a fully remote freelance platform.
Job Type
Full-time
Allowed Applicant Locations
Canada, United States
Job Description
Our agency client is looking for an Influence Marketing Lead to join their team, on a fulltime basis, REMOTE. You'll be working EST.
Responsibilities will include:
- owning and leading execution of client scope(s) and working alongside Client Services (VP Client Services, and/or Director, Client Services) to identify areas of strategic business growth.
- managing the on-time, on-budget delivery of client scopes, and prioritizing exceptional client service and five-star experiences.
- leading the development and implementation of overarching strategic direction for a diverse portfolio of social and influencer campaigns, from individual activations to long-term, relationship-focused initiatives, ensuring alignment with client objectives and the agency's overarching vision.
- spearheading various key responsibilities, including influencer engagement, paid social, and measurement.
- you will drive creative ideation, manage briefs, cultivate and nurture client relationships, present concepts effectively, develop compelling presentations, and offer clear perspectives on trends that significantly impact our strategies.
- overseeing your teams' influencer marketing campaigns.
What you'll need in this role:
- 6+ years of digital/social/marketing experience
- strong understanding of influencer marketing and expert grasp of social media platforms
- expert knowledge of paid and organic influencer tactics
- experience working with influencer management software (such as Creator IQ, Klear, Tagger, Upfluence)
- good understanding of paid and social amplification
- certification in Facebook Blueprint, Twitter Flight School and/or Google Analytics
- experience with social media tools, ie. Sprout, Sprinklr, Hootsuite
- experience with CRM software experience, ie. Hubspot