Marketing Strategist

Position Summary

We are seeking a proactive and highly organized Marketing Strategist to take charge of our marketing initiatives and automation systems with an expertise in Go High Level. This role requires a blend of leadership, strategic thinking, and technical expertise to enhance our marketing efforts and streamline processes.

About our client:

Our client is a full-service accounting firm that specializes in helping businesses of all sizes navigate the complexities of taxes and finances. They offer a comprehensive range of services, including CFO support, 0bookkeeping, tax advisory, and accounting. Their goal is to assist clients in reducing tax liabilities, increasing profits, and focusing more on their core business operations.

Qualifications

• Bachelor's degree in Marketing or related field.
• Proven experience in GoHighLevel (GHL).
• Strong understanding of automation workflows, lead generation funnels, and CRM management.
• Experience as an executive assistant or in a similar supportive role is a plus.
• Excellent organizational skills with a keen attention to detail.
• Strong leadership skills.
• Deep understanding of marketing KPIs and the ability to analyze and report on them.
• Proactive mindset with the ability to manage multiple tasks and prioritize effectively.
• Excellent communication skills, with the ability to ask insightful questions and engage with clients effectively.
• Ability to work independently while collaborating closely with the business owner.

Technical Knowledge & Hard Skills

• Proficient in managing and optimizing processes within GHL.
• Skilled in creating and managing automated workflows.
• Experience with Apolo for sales engagement and automation.
• Ability to design, execute, and send email campaign
• Developing effective follow-up strategies to engage potential clients.
• Creating and managing content for email campaigns and LinkedIn posts.
• Basic understanding of search engine optimization and marketing to complement email and content strategies.

Main Tools to manage for this position

• Microsoft Workspace: Outlook, Docs, Sheets, Slides, and Drive.
• Microsoft Office: Word, Excel.
• Hubstaff: Web and Desktop Apps, Hubstaff Tasks.
• Teams: Meetings, Categories and Channels.
• Go High Level: CRM for Marketer.
• Apolo and Zapier.

Soft Skills

• Takes initiative to identify and solve problems without being prompted.
• Anticipates needs and acts accordingly to support team and company objectives.
• Strong verbal and written communication skills to effectively interact with clients and team members.
• Ability to ask insightful and relevant questions to gather necessary information.
• Strong analytical skills to identify issues and develop effective solutions.
• Ability to think critically and strategically to overcome challenges.

Responsibilities

• Lead and manage both marketing and automation efforts.
• Develop and implement effective follow-up strategies to engage potential clients.
• Develop and implement effective follow-up strategies to engage potential clients.
• Create and manage LinkedIn posts to support email content and enhance engagement.
• Analyze and report on marketing KPIs to measure campaign effectiveness and inform strategy.
• Improve and optimize existing processes within Go High Level (GHL).
• Manage and maintain automations using tools like Apolo, GHL, and Zapier.

Benefits

• Competitive pay in US dollars
• Additional Compensation for Extra Hours
• Opportunity to grow
• Time-off flexibility

Don't forget to follow us on social media as @hiredremoteli for more updates! You can also apply directly on hiredremoteli.com/jobs for this position and other opportunities.