Posted at: 19 February
Marketing Lead
Company
Ethena Labs
Ethena Labs is a decentralized finance (DeFi) protocol offering a synthetic dollar (USDe) and Internet Bond, operating without a physical headquarters and targeting users in both B2B and B2C markets globally.
Remote Hiring Policy:
Ethena Labs operates as a decentralized protocol, supporting remote work with flexibility for candidates from various locations. Team members are encouraged to reside outside of the United States, particularly within the GMT +/- 4 hours time zone.
Job Type
Full-time
Allowed Applicant Locations
Worldwide
Job Description
FIVA is a DeFi protocol on TON that helps users earn more from their crypto. We're making yield management simple and efficient for everyone. Backed by major players in the TON ecosystem, we're on a mission to reshape how people earn passive income in crypto.
We are looking for a Marketing Lead to drive our day-to-day marketing operations. You'll work directly with the CMO to execute our marketing strategy and manage various initiatives. The role involves coordinating multiple projects, from content creation to community events, while ensuring everything aligns with our protocol's growth goals.
Responsibilities:
Execute and optimize marketing campaigns across different channels
Coordinate content creation with writers, designers, and SM team
Manage our event presence (AMAs, Twitter Spaces, community calls)
Track campaign performance and prepare reports
Oversee content calendar and marketing timelines
Coordinate with external marketing partners and agencies
Help develop marketing materials for new protocol features
Ensure consistent messaging across all channels
Requirements:
Fluent in English
Experience in crypto/DeFi marketing
Strong project management skills
Understanding of DeFi concepts and yield mechanics
Experience coordinating multiple team members
Ability to analyze marketing metrics and adjust strategies
Good eye for design and content quality
We're looking for a hands-on marketing professional who can turn strategy into action. You should be comfortable managing multiple projects while keeping everything aligned with our goals and brand voice.
thefiva.com is an equal opportunity employer.