Posted at: 19 February
Marketing Specialist - 0418 - Cape Town, South Africa
Company
Arc.dev
Arc.dev is a freelance platform that only connects developers who pass their vetting process. NOTE: Jobs posted by Arc.dev are freelance opportunities provided by their clients, and you will likely communicate with Arc.dev when applying for a job.
Remote Hiring Policy:
Arc.dev is a fully remote freelance platform.
Job Type
Full-time
Allowed Applicant Locations
South Africa
Salary
$700 to $1,000 per month
Job Description
About The Client
Our client is a dynamic digital marketing consultancy that helps businesses enhance their online presence, branding, and lead generation. They work with clients across various industries, delivering tailored digital marketing solutions that drive engagement, conversions, and long-term growth.
About The Role
We are looking for a Marketing Specialist to manage social media and website optimization for our client. The ideal candidate is a creative and analytical marketer with experience in social media strategy, website management, SEO, and content creation. They should be detail-oriented, proactive, and able to execute content that drives engagement and improve online performance.
What You’ll Be Doing
Experience working in digital marketing agencies is a plus.
- Create and schedule engaging content for social media platforms.
- Analyze social media metrics to refine strategies and improve engagement.
- Manage and update websites on WordPress, Wix, and Shopify.
- Ensure websites are visually appealing, user-friendly, and optimized for conversions.
- Manage and optimize Google Business Listings, Yelp, and other online directories.
- Ensure business information is accurate and up to date across all platforms.
- Monitor trends, engage with audiences, and optimize strategies for growth and brand awareness.
- Optimize websites for on-page SEO (meta tags, alt text, site structure, page speed).
- Create and update SEO-friendly content, including blogs, landing pages, and product descriptions.
Who We’re Looking For
- 3+ years of experience in social media management and website optimization.
- Strong understanding of digital content best practices and website platforms (WordPress, Wix, Shopify, and others).
- Proficiency in content creation, including writing, social media graphics, and basic design.
- Experience managing Google Business Listings, Yelp, and online directories.
- Detail-oriented with strong analytical and problem-solving skills.
- Experience working in a digital marketing agency is a plus.
Position: Marketing Specialist
Remote Status: Fully Remote
Working Hours: 9 am - 5 pm CST
Salary: USD 700 to USD 1000 per month
Internal Job ID: 0418