B2B Social Media Marketing Manager - Remote | WFH

Social Media Marketing Manager B2B - Remote | WFH

Job Overview

We are seeking a strategic and innovative Social Media Marketing Manager to elevate our presence within the B2B realm, specifically in the SAP solutions sector. This role calls for an individual who excels in developing dynamic social media strategies that enhance engagement, amplify brand recognition, and generate leads in a professional services context. This position is hybrid, requiring on-site attendance in Lisle, IL, four days a week, with the flexibility to work remotely on Wednesdays.

Key Responsibilities

• Formulate and execute a robust B2B social media strategy tailored to the SAP ecosystem, focusing on key decision-makers and stakeholders.
• Oversee and enhance all social media platforms, including LinkedIn, Twitter, and YouTube, ensuring they align with overall brand and marketing objectives.
• Produce, schedule, and evaluate captivating content (such as posts, videos, and articles) that boosts traffic, visibility, and lead generation.
• Leverage analytics tools to monitor performance, audience engagement, and ROI, providing actionable insights and regular performance reports.
• Collaborate with cross-functional teams (product, sales, marketing) to integrate social media initiatives into wider marketing efforts.
• Stay abreast of industry trends, emerging platforms, and competitor activities to maintain a competitive edge.
• Strategize and manage social media advertising campaigns, including budgeting, targeting, and A/B testing.
• Cultivate and maintain relationships with industry influencers and partners to broaden content reach.
• Engage with audiences professionally and promptly on social media platforms.

Required Skills

• Profound understanding of B2B marketing principles and buyer personas.
• Expertise in social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics).
• Remarkable content creation and storytelling capabilities, with a keen attention to detail.
• Strong analytical skills with the ability to interpret data for performance optimization.
• Outstanding communication and interpersonal abilities.
• Proven project management skills, with a track record of meeting deadlines in a fast-paced environment.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related discipline.
• A minimum of 5 years of experience in social media marketing within B2B contexts.
• Familiarity with the SAP or technology solutions industry is advantageous.

Career Growth Opportunities

Join us to become a vital part of a forward-thinking team that operates within the innovative SAP ecosystem, where your contributions will be valued, and you will have the opportunity to advance your professional journey.

Company Culture And Values

We pride ourselves on fostering a collaborative and inclusive work environment that values diversity and promotes professional development.

Compensation And Benefits

• Competitive salary up to $65,000/year.
• Flexible hybrid work arrangement supporting a balanced professional and personal life.
• Opportunities for career advancement and professional growth.

We invite you to apply if you are driven by a passion for social media marketing and are eager to make a significant impact within a data-driven B2B environment. Please submit your resume and portfolio (if applicable) for consideration.

Employment Type: Full-Time