Posted at: 15 March
Ads Campaign Manager - Part-time - LATAM
Company
Arc.dev
Arc.dev is a freelance platform that only connects developers who pass their vetting process. NOTE: Jobs posted by Arc.dev are freelance opportunities provided by their clients, and you will likely communicate with Arc.dev when applying for a job.
Remote Hiring Policy:
Arc.dev is a fully remote freelance platform.
Job Type
Part-time
Allowed Applicant Locations
Argentina
Job Description
Role Overview
We are seeking a skilled Ads Campaign Manager to effectively launch and manage Google Ads and Facebook Ads campaigns. Your primary objective will be to test the landing page (gogloby.ai) and drive targeted traffic, focusing on Senior Software Engineers in Argentina interested in remote opportunities with top U.S. companies and startups. The ultimate goal is to validate the concept by measuring the number of calls scheduled via the "Set Up a Call" button.
Responsibilities
- Develop and execute strategic Google Ads and Facebook Ads campaigns to attract Senior Software Engineers in Argentina.
- Optimize ad performance to maximize traffic and engagement with the landing page.
- Track and analyze metrics to measure the effectiveness of campaigns, focusing on the conversion rate of scheduled calls.
- Provide clear and concise reporting on campaign results, highlighting key performance indicators and insights.
Required Skills
- Proven experience in managing and optimizing Google Ads and Facebook Ads campaigns.
- Strong analytical skills to interpret data and make informed decisions to enhance campaign performance.
- Excellent communication skills to report findings and suggest improvements.
Nice to Have
- Familiarity with the tech industry and understanding of the target audience, specifically Senior Software Engineers in Argentina.
- Experience with A/B testing and conversion rate optimization strategies.