Digital Marketing Account Manager

About the Company

INSIDEA is a global, remote company empowering businesses to hire dedicated professionals across various fields. Access top-notch talent worldwide. Seamlessly integrate skilled professionals into your team and scale faster.

Our mission is to connect the world's top talent with global opportunities. We firmly believe in a borderless world where talented individuals everywhere can access the opportunities they deserve.

Job Description

Job Summary: We are seeking a skilled Digital Marketing - Account Manager with a strong background in digital marketing to manage and grow relationships with our international B2B clients. The ideal candidate will possess excellent client-facing skills, a deep understanding of digital marketing strategies, and experience in delivering effective solutions to meet client objectives.

Responsibilities & Duties

• Client Relationship Management: Build and maintain strong, long-established client relationships. Understand client needs and objectives, and communicate them effectively to internal teams.
• Digital Marketing Strategy: Collaborate with clients to understand their business goals and develop tailored digital marketing strategies to achieve these objectives.
• Campaign Oversight: Oversee the execution and optimization of digital marketing campaigns across various channels, including SEO, SEM, social media, content marketing, and email marketing.
• International B2B Focus: Navigate and address the complexities of international B2B marketing, including regional market trends, cultural differences, and cross-border digital strategies.
• Account Planning: Develop strategies to achieve sales and growth targets. Identify opportunities for upselling or cross-selling additional products/services.
• Communication: Serve as the primary contact for clients, addressing inquiries and resolving issues in a timely manner. Communicate effectively with internal teams to ensure client expectations are met.
• Project Management: Coordinate with internal teams to deliver projects on time and within budget. Monitor project progress and ensure client satisfaction throughout the process.
• Sales Support: Collaborate with the sales team to identify and pursue new business opportunities. Prepare proposals, presentations, and contracts for clients.
• Reporting and Analysis: Provide regular reports to clients on project status, performance, and key metrics. Analyse data to identify trends and areas for improvement.

Skills and Qualifications

• Proven experience in account management with a focus on digital marketing, particularly within international B2B contexts.
• 2+ years of experience with digital marketing domain
• Strong understanding of digital marketing channels and tactics (e.g., SEO, SEM, content marketing, social media, email marketing).
• Excellent client-facing skills with the ability to build and maintain strong relationships.
• Proficient in analyzing digital marketing metrics and translating data into actionable insights.
• Exceptional communication, presentation, and interpersonal skills.
• Experience managing multiple projects and clients simultaneously.
• Ability to work collaboratively with cross-functional teams in a fast-paced environment.